Is 5 the New 1?

The dollar value menu disappeared long ago from high-cost urban areas, but the new $5 menu may have some staying power. Even in notoriously expensive Manhattan, a recent trip down 23rd Street showed a Subway, a Quizno’s, and a Boston Market offering $5 meal options.

Read More »

McDonald’s McCafe Line Exceeding Expectations

McDonald’s highly publicized rollout of its McCafe specialty coffee line is more than halfway to completion and winning over coffee lovers along the way. More than 7,000 — or a little more than half — of U.S. stores now sell the espresso-based drinks, and the chain expects to meet its mid-2009 deadline, said Danya Proud, spokeswoman for the company.

Read More »

Specter Will Vote To Block Union Bill

Sen. Arlen Specter (Pa.), the only Republican senator who did not actively oppose the Employee Free Choice Act in the previous Congress, said yesterday that he will vote to block it this year, dealing a blow to the pro-labor legislation.

Read More »

Tim Horton’s Struggles for Growth in U.S.

Emily Bryson York writes an interesting article in Advertising Age asking the question: “Just how important is it to be first?” Ask Tim Horton’s, the self-described McDonald’s of Canada, which is struggling for a foothold in the U.S. market.

Read More »

Domino’s Eyes Sandwich Success

Last year, the pizza industry braced for a battle with the sandwich chains. Subway and Dunkin Donuts were just two of the sandwich sellers who announced plans to add pizza to their menus.

Read More »

Starbucks Plans to Expand Marketing

Starbucks Corp. chief executive Howard Schultz plans to expand marketing to shore up the company’s position as a coffee authority as it faces competition in the US from McDonald’s Corp. and Dunkin’ Donuts Inc.

Read More »