Smack in the middle of the COVID-challenged 2020 NFL season, Inspire Brands sealed the deal to acquire Dunkin’ Brands International for the phenomenal price of $11.3 billion. Congratulations to all the players on these two (soon to be one) teams. A new owner is taking over an established and successful franchised brand. What could possibly go wrong? Presumably nothing and we all fervently hope the deal leads to unqualified success for Inspire Brands, Dunkin’ Brands and, most importantly, the Dunkin’ franchise owners.