starbucks_Lemon_cakeStarbucks appears to be heading back to the future with the marketing of their La Boulange line of pastries as they seek to respond to customer complaints about the (small) size and (high) prices of their newest pastries.  It would appear that they are looking to win pastry customers back by reverting to selling slices of banana, pumpkin and iced-lemon loaf cake.  You can read more about the challenges they face in this endeavor here.