Franchisees Can Play More Than A Tactical Role, If You Let Them.

David Farkas writes at Chain Leader that some years ago, a MaggieMoo’s franchisee in Columbus, Ohio, wanted to make a few bucks peddling coffee in the morning. Seemed like a good idea; he didn’t sell his first ice-cream cone until 11 a.m. yet paid rent for the entire day. He bought point-of-purchase displays and equipment, got franchisor approval and fired up his pots.

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Valuing Validation: Franchisee and Candidate Feedback is a Powerful Growth Tool

Linda Burzynski writes at Franchise Update that Years ago, the Mayor of New York City became famous for asking the city’s residents, “How’m I doing?” She writes how important franchisees comments and feedback are to the franchise development process. In some systems, the validation process is very difficult and poor validation can easily frighten qualified candidates away leaving the franchisor to wonder what happened.

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Top Franchise Legal Decisions to Watch

Ron Ruggless of Nation’s Restaurant News writes that decisions in franchise-related law in 2009 produced new frameworks under which franchisors and franchisees will be doing business in the year ahead, and beyond.

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