Analyst says McDonald’s Should Put Focus Back to Burgers

Kate MacArthur Crain’s Chicago Business reports that McDonald’s Corp.’s domestic “beverages over burgers” strategy has hurt its core business, an influential investment analyst told clients Friday. McDonald’s is a burgers-and-fries company, not a beverage company, said Howard Penney, restaurant analyst at New Haven, Conn.-based investment research firm Hedgeye Risk Management LLC, in a conference call…

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Dunkin’ Turns to Everyday Joes

DC Dennison writes in The Boston Globe about Dunkin’ Donuts New Marketing Campaign and he mentions DDIFO’s efforts to amend the law regarding “tip pooling”.

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Hortons’ Retreat From New England

No matter how you slice it, Tim Hortons pull-out from Providence, Hartford and some shops in Maine, proves that the investment Dunkin’ Donuts franchise owners have made in these New England markets has paid off.

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Dunkin’ Donuts Testing Single-cup Coffee

QSR Web reports that Dunkin’ Donuts has long been a morning staple for its coffee as much as for its famous Munchkins. Consumers may soon be able to enjoy that distinguished java at home. A handful of markets are currently testing “Dunkin’ One Cup” single-cup packaged coffee that can be brewed with most equipment.

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Singular pursuit: Dunkin’ Donuts tests expansion in home market

Katie Johnston Chase reports in The Boston Globe that earlier this week in a limited number of local stores, the Canton-based company started selling Dunkin’ One Cup, individual packets of coffee used in single-cup home brewers. “It’s a great way to get more people drinking more Dunkin’ coffee,’’ said Karen Raskopf, senior vice president of communications at Dunkin’ Donuts, who declined to say which or how many stores are participating in the test.

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Dunkin’ Donuts Helped Pay for “Wall Street 2”: Money Never Sleeps

Georg Szalai reports at ABC News Entertainment that Oliver Stone said Wednesday that his “Wall Street” sequel benefited “enormously” from product placement, which helped expand a tight budget without compromising the integrity of the film. All the sponsor support “helped us enormously,” he said. Corporate partners included Dunkin’ Donuts, Ducati, tech firms, and hedge fund firm SkyBridge. Starbucks wanted to come on board, but couldn’t because there was already a relationship with Dunkin’ Donuts.

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Wendy’s Sees Breakfast Opportunity

Jeremiah McWilliamsasks a question in the The Atlanta Journal-Constitution: When was the last time you went to Wendy’s for breakfast? Okay, it’s a trick question. By its own reckoning, Wendy’s is one of the only fast-food chains not serving breakfast nationwide.

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WDFA Gets to Roots of Best Marketing Practices

With its turnkey solutions, experience supporting franchises and grassroots approach, DDIFO Sponsor WDFA Marketing (WDFA) stands apart from the competition. No matter the size of your budget, WDFA can help you make the most of every marketing dollar. The firm’s products and services are designed to meet today’s challenges for immediate sales results and efficient, low-cost production.

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Ex-Dunkin’ Exec Joins Denny’s as CMO

Adweek reports that a week after splitting with Omnicom’s Goodby, Silverstein & Partners on its $60 million ad account, Denny’s has named Frances Allen chief marketing officer, an open position.

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Tight Credit Is Turning Franchisers Into Lenders

Kermit Pattison writes in the New York Times that Mr. Tessier had owned a liquor store for nearly a decade. He had a good credit score and a solid track record as a businessman in central Georgia. He assumed lenders would be happy to help. “I went to several banks and they acted like they could do loans,” Mr. Tessier said. “But when it came down to it, it was ridiculous. Ultimately, the terms and conditions were just outrageous.”

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