Dunkin’ Donuts Helped Pay for “Wall Street 2”: Money Never Sleeps

Georg Szalai reports at ABC News Entertainment that Oliver Stone said Wednesday that his “Wall Street” sequel benefited “enormously” from product placement, which helped expand a tight budget without compromising the integrity of the film. All the sponsor support “helped us enormously,” he said. Corporate partners included Dunkin’ Donuts, Ducati, tech firms, and hedge fund firm SkyBridge. Starbucks wanted to come on board, but couldn’t because there was already a relationship with Dunkin’ Donuts.

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