By Adam Goldman and Sarah Resnick Not everyone is comfortable navigating social media, but it’s hard to argue the benefits that a well thought out social media strategy can have on your business. Consider these numbers: There are nearly 1.3 billion Facebook users on Planet Earth, about 60 percent of whom log in at least…
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It seems many towns are slowly turning back the clocks to recapture the days when everyone knew their neighbors, when block parties and pot luck dinners were the norm and, most importantly, when local stores were locally owned. Perhaps it’s society’s backlash to the proliferation of social media, online shopping and big-box retailing. West Orange, NJ –…
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With the New Year just around the corner, many begin to think about what resolutions they should make. Last year, I resolved to get my arms around maintenance of our network’s equipment. In my first year as a franchisee, I had my service tech’s phone number on speed-dial. In fact, he probably took his family…
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Every Dunkin’ Donuts franchisee I’ve ever met talks proudly about the charitable donations their business makes to community organizations. Whether it’s supporting the girls’ soccer team, or buying an ad in a program book or selling car wash tickets for the Boys Club, a franchise owner has many choices for how to be a good…
Read More »When Bill Rosenberg opened the first Dunkin’ Donuts in 1950, the menu was not a major consideration.Rosenberg offered customers great tasting coffee and donuts, and the people who lived and worked near Quincy Mass. began a tradition of starting their mornings off with this staple. For almost two decades Dunkin’ was primarily known for coffee and donuts.…
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